I love Jif peanut butter. It’s the only kind I’ll eat. YUM YUM YUM. I’ve tried other brands as well as natural peanut butters and have never been happy. I even tried making my own…let’s just say I’ll be leaving that task to the experts. My friends and I were discussing this recently and Natalee piped in with, “Jif has a new natural peanut butter – and it’s great! Super smooth, great flavor, I love it!” We were all sold and decided to try it.
Fast forward to the next day, hanging out with the same friends, me (obnoxiously) checking my email on my iPhone. Want to guess what was sitting in my Inbox? A press release from Jif announcing their new Jif Natural Peanut Butter! We decided Jif should have paid Natalee a few bucks and let her write the press release…and seriously, why was she so on top of this new product release? We all felt a little bit like a living commercial. Pretty funny. Serendipity dictated that I must respond to the email…Jif gladly sent along some Jif Natural for me to try.
I must confess, regular creamy Jif will always be my favorite, but Jif Natural is very good. It has a stronger roasted peanut flavor and a nice smooth texture. Natalee was right, it beats out other natural peanut butters for sure.
I predict that 90% of the people who read this post today will have PB&J for lunch.